Marketing Lead (£70k - £80k base + 30% OTE)

We are working exclusively with our client to find a Marketing Lead.

About:

Our client is a marketing SaaS platform helping mid-market and enterprise brands organise and activate content to drive measurable brand performance - through deeper audience engagement, data acquisition and sponsorship activation.

As organic content distribution is increasingly driving the marketing landscape, and our client is at the forefront of this wave - powering campaigns for global brands like the Olympics, Live Nation, and Spotify.

Following success from founder-led sales and the recent hires of a Sales Lead and a Customer Success Lead, they’re now ready to bring on a hands-on, strategic marketer to build their marketing engine from the ground up and help scale the next phase of growth

Key Highlights:

  • Fast-approaching £1m ARR from 30 customers, including world-leading organisations such as the Olympics, Live Nation, New Balance and Spotify.
  • Strong commercial foundation: £18k ACV. Largest client spends £185k ARR.
  • High-performing, founder-led GTM team now includes a strong Founding AE - ready for a strategic marketer to partner on content, messaging, lead gen and brand.
  • No dedicated marketing yet. This is the first marketing hire - bringing a blank canvas and the freedom to build the function from the ground up.
  • They are currently achieving 100% customer retention. The platform clearly works - now it’s time to tell the world.
  • Proven client ROI: 7x increased engagement metrics, 10x higher click-through rates and 5x higher acquisition conversion - driving audience engagement, sales and sponsorship success.
  • Lean 13-person team - scaling sustainably without significant external funding.
  • £70k - £80k base + performance bonus + potential stock options.
  • Remote working and other benefits are to be discussed.

The Role:

  • Develop and execute a full-funnel marketing strategy to increase visibility,drive inbound and support the Sales team with pipeline growth.
  • Analysing product performance and customer data to refine the ICP and prioritise high-value segments within a large total addressable market (TAM).
  • Create high-converting content: landing pages, case studies, blog posts, videos and social - to fuel campaigns and sales enablement.
  • Build a consistent digital presence, by owning brand messaging, shaping visual identity and keeping the website up to date.
  • Partner with Sales and Customer Success to produce collateral, amplify success stories, tighten feedback loop and highlight the great work the company is doing.
  • Plan and run targeted campaigns across key verticals to support sales efforts, whilst measuring their success to use data for further refinement.
  • Select and manage the most effective marketing channels - from organic and paid toand events and partnerships.
  • Identify resource gaps in the marketing function and play a lead role in building the future marketing team as the company scales.

Requirements:

  • At least 3 years in a marketing leadership role, with previous hands-on experience across key marketing functions. Management experience is a bonus.
  • Background ine MarTech, ideally working with or marketing to consumer-led or audience-focused brands.
  • Proven generalist skill-set - with hands-on experience in content, demand gen and product marketing.
  • You’ve led or contributed meaningfully to a startup growth journey, building marketing from the ground up.
  • Confident analysing data to refine ICPs shape positioning and optimise campaign or content strategy.
  • Strong cross-functional collaborator with the ability to lead and deliver high-impact projects across teams.
  • Comfortable with modern marketing stack: CRM (Pipedrive), CMS (Webflow), analytic tools and creative platforms (Figma, Canva).
  • Excellent written and verbal communicator - clear, compelling, and audience-aware.

Benefits:

  • £70k - £80k base + performance bonus.
  • Potential stock options for long-term incentives.
  • Remote-first working policy.
  • Opportunities for rapid career progression into leadership.
  • Other benefits to be discussed.
Salary: GBP 58800 - 67200 per year Experience: 5 years required
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