We’re looking for a part-time Social Media Coordinator to support the planning, creation, publishing, paid promotion, and reporting of social media content across multiple client accounts.

This role will work closely with our Senior Social Media Specialist to turn each client’s brand goals and social media strategy into day-to-day content. You’ll help develop content calendars, create and optimize content for different social media platforms, manage scheduling and publishing, support paid social efforts, and assist with performance reporting.

Required Availability:

• Candidates must be available at least 2 days per week from 8:00 AM–12:00 PM Eastern Time, with 3 days preferred. Additional hours can be scheduled flexibly throughout the week, including outside of regular business hours.

What You’ll Be Doing:

• Build and manage monthly social media content calendars based on each client’s brand, audience, goals, and strategy.

• Develop content ideas, captions, calls to action, and platform-specific recommendations across Facebook, Instagram, Pinterest, TikTok, LinkedIn, and YouTube Shorts.

• Create social graphics in Canva and/or Adobe Express and help plan Reels, Stories, carousels, and other short-form content.

• Optimize captions, titles, and descriptions with relevant keywords and social search best practices when applicable.

• Schedule and publish content using Sprout Social or a similar platform, while keeping calendars, approvals, and deadlines organized.

• Support Meta paid social efforts, including boosting, audience selection, budget recommendations, creative selection, and basic campaign setup.

• Pull and organize social analytics, identify top-performing content and trends, and assist with monthly or quarterly reporting.

• Identify when additional photos, videos, product details, employee content, or other assets are needed to execute the content plan.

• Work closely with the Senior Social Media Specialist on day-to-day execution, campaign planning, and strategy support.

What We’re Looking For:

• Hands-on experience managing organic social media for brands or businesses

• Strong writing, content ideation, and storytelling skills

• Understanding of how strategy and best practices differ by platform

• Experience with Meta advertising and knowing when boosting versus Ads Manager makes sense

• Familiarity with social search, keyword optimization, and YouTube Shorts best practices

• Experience with Sprout Social or a similar scheduling/reporting platform, plus Canva and/or Adobe Express

• Proficiency with Google Drive, Docs, Sheets, Slides, Microsoft Word, and PowerPoint

• Comfortable reviewing analytics and turning performance data into useful observations

• Strong organization, time management, and ability to manage multiple client accounts at once

• Able to take direction while also bringing thoughtful ideas and recommendations to the team