Senior Category Manager - Category Captain / Target
About the position
Keurig Dr Pepper (KDP) is seeking a Senior Manager to lead their Category Captain partnership with Target. In this role, you will act as Target’s trusted, objective advisor for the total beverage category. You will manage a significant and complex business, establish a long-term category vision aligned with both KDP and Target's goals, and translate high-quality analysis into effective strategies. Strong knowledge of Target's operational environment and excellent communication and influence skills are essential. This position is based in our downtown Minneapolis, MN office with a hybrid work schedule of 3 days in office and 2 days remote.
Responsibilities
- Build senior-level relationships with Target merchant and leadership contacts, cementing KDP as their indispensable Category Captain and strategic partner.
- Own the long-term category strategy, setting the vision and priorities that align KDP and Target growth goals.
- Lead delivery of integrated consumer, shopper, category and marketplace insights that guide Target's strategic and tactical choices for short- and long-term growth.
- Direct robust analysis — research, category tools, and data visualization — to surface and communicate business opportunities and challenges.
- Lead cross-functional and Target merchant collaboration to deliver growth, build strategic and tactical solutions, and ensure POG accuracy and compliance.
- Own inline planogram transitions and revisions with the Target merchant team.
- Deliver category reporting, trend analysis, and special projects directly to the Target merchant team.
Requirements
- Bachelor's Degree + Category Management experience
- 7+ years CPG category management experience, including a track record of leading large, complex retail accounts
- Exceptional communication skills - verbal, written, presentation and follow-through
- Strong data analytics and presentation building & delivery skills
- Skill at turning facts and insights into compelling stories with actionable recommendations
- Proven results delivery and a knack for building collaborative, influential partnerships with customers and internal teams
- Experience with Syndicated data systems (IRI - Circana), consumer panel and purchase data (Numerator), retailer-specific POS (Vendor IQ) and guest data (DOMO - Buyer Dashboard)
- Advanced proficiency in JDA Space Planning software building Planograms
Nice-to-haves
- Experience with space moves at Target preferred
Benefits
- Medical
- Dental
- Vision
- Disability
- Paid Time Off (including paid parental leave, vacation, and sick)
- 401k with company match
- Tuition Reimbursement
- Mileage Reimbursement
- Annual bonus based on performance and eligibility