CMO – Operational Lead
Job Description:
- Developing and executing the company’s marketing strategy across brand, user acquisition, retention, and lifecycle marketing.
- Owning growth performance metrics and driving sustainable customer acquisition through both paid and organic channels.
- Building, managing, and mentoring the marketing team while fostering a high-performance culture.
- Managing marketing budgets, resource allocation, and growth investments to maximise ROI.
- Establishing scalable operational processes, systems, and workflows that support rapid company growth.
- Working closely with founders and leadership to define strategic priorities and execute company objectives.
- Driving cross-functional collaboration between product, marketing, operations, compliance, and external partners.
- Analysing performance data, market trends, and customer insights to inform decision-making and growth initiatives.
- Taking ownership of key operational functions, ensuring efficient execution across a distributed remote team.
- Identifying new market opportunities, growth channels, partnerships, and revenue-generating initiatives.
- Supporting fundraising, investor communications, and strategic planning activities as required.
- Leading special projects and company-wide initiatives in a fast-moving startup environment.
Requirements:
- Minimum 8+ years of experience in senior marketing leadership roles.
- Proven B2C marketing experience targeting the US market.
- Strong industry experience within prediction markets, iGaming (sports betting and online casino), trading platforms, fintech, or adjacent regulated industries.
- Demonstrated success scaling brands, products, and teams through high-growth phases.
- Experience owning marketing budgets, commercial performance, and key growth metrics.
- Strong operational leadership experience, with the ability to build processes and systems from the ground up.
- Excellent analytical and decision-making skills, with the ability to operate effectively in ambiguous and rapidly evolving environments.
- Proven ability to lead cross-functional teams and manage multiple priorities simultaneously.
- Entrepreneurial mindset with a willingness to be hands-on and execute alongside the team.
- Strong communication, leadership, and stakeholder management skills.
- Comfortable making strategic decisions with incomplete information while maintaining execution speed.
Benefits:
- Competitive Compensation: You will receive a highly competitive compensation package, which includes a competitive base salary, performance bonuses, and other incentives, all reflective of your experience and contribution.
- Work-Life Balance: We value work-life balance and offer flexible working arrangements, recognising that achieving your best in your career requires a healthy balance between work and personal life.
